Top 10 vegan makeup brands to try this Veganuary

Finding a vegan makeup brand can be challenging, especially one that suits your needs are requirements. While many vegan brands have no third party certification to prove their claims of veganism and keep them accountable, some may claim veganism but still sell products that contain animal-derived ingredients like manuka honey. 

In the spirit of celebrating Veganuary- and after much investigation we present to you our list of top 10 vegan makeup brands.



As I said, some vegan brands might seem to compromise on their formulas. Not Delilah. They do everything from lipsticks to highlighters and each one really does deliver. Certified PETA cruelty-free, all products are vegan, paraben and cruelty-free. As well as being exceptionally high quality, they are also dermatologically and ophthalmologically tested. 

It is also worth mentioning that there is a veganuary sale going on right now!.


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Yes, it is a skincare brand, don’t come at me, but this just had to be put out there. Not only is Ordinary affordable, its entire range is also currently completely vegan. If you were in any doubt, the website has a handy key for each item, which shows customers a range of attributes. Buyers can see whether their favourite is gluten-free, nut-free and more crucially, cruelty-free.

Thank me later.


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Milk Makeup

Milk Makeup was born in New York City, the brand offers both makeup and skincare products, every product from the brand is entirely vegan. They also advocate for clean beauty, which means they avoid potentially harmful chemicals like sulfates and formaldehyde. Milk is an all-rounder – free from the use of animals and also focuses on only using natural ingredients. Their lip and cheek cream seems to be a favorite from their collection.

Again, massive sale, so take your card out.



elf Cosmetics x Chipotle Set

 e.l.f. Cosmetics

As if we needed another reason to love e.l.f. Cosmetics. Not only is the quality excellent, but the product range is extensive. e.l.f. Cosmetics provides you with everything you need for eyes, lips, and face, and 


The range is aimed at a 20s audience, while the Flawless Finish Foundation, which comes in 40 shades and costs just 8 eros will give you the long-lasting coverage that you would expect from a product triple its price, everything is super affordable. Above all, the entire cosmetic range is vegan-friendly!



Kat Von D

Like its namesake. KVD beauty is fully vegan and cruelty-free.  A makeup line best suited for those who love bold, strong, pigmented shades, award-winning products like the Tattoo Liner, Lock-It Foundation, and the Lock-It Edge Foundation Brush. Yes, even the brushes are vegan-friendly.

The brand uses synthetics instead of animal-based bristles. You can purchase products online, and it’s also available at Sephora.They aren’t the cheapest out there, but I think it’s worth trying the brand out, especially if you’re into statement colors.



Charlotte Tillbury

While being slightly higher up in the price scale Charlotte Tilbury’s eponymous makeup line is an absolute beauty bag must. As an MUA-to-the-stars for over 20 years, Charlotte knows a thing or two about good makeup.

Championing glamour at all times, even the beauty brand’s rose gold packaging is decadent. With a host of gorgeous colour palettes, glittering highlighters, skin-perfecting foundations, contouring, and concealers, the products live up to the hype with their high quality formulation that are extremely long-lasting. 

And the best bit of all? The entire range is completely vegan-friendly. Bravo.




Beauty giant, CoverGirl is committed to being cruelty-free. Not only is CoverGirl a GH Seal star , none of the CoverGirl products or ingredients have been tested on animals, neither by the brand nor suppliers. “Too often, consumers face a high price tag for beauty products that match their most important values,” says a brand spokesperson.

In 2018, CoverGirl became the largest makeup brand ever to be awarded Leaping Bunny approval, making cruelty-free products available at an accessible price point and in retail locations nationwide in hopes of setting a new standard for the industry and pave the way to lasting change. 




A brand that has always been committed to clean and cruelty free beauty-MUA updated its entire collection in 2019 going 100% vegan and cruelty free.

The brand made sure all new products are ethically sourced and is working to reformulate the existing ranges to make them completely animal-friendly. MUA collected the data they found along the way to release its first ever Vegan Beauty Report, which also reveals that 68 per cent of people wouldn’t know if an ingredient was vegan unless they looked it up. It’s commendable that while we’re all still grappling with veganism and trying to make better choices, this makeup brand has taken the confusion out by making its collection all-vegan.

Notably, the products are tantalisingly cheap as well. MUA is the place to go to for quick thrills – prices rarely nudge beyond a tenner, even for the incredible 20-shade eyeshadow palettes – making it perfect for trying the latest trends without breaking the bank.



Lime Crime

Crime is out and proud of its vegan standards. None of the company’s products uses animals or animal products in any manner and is ethically sourced.

If you’re a glitter lover and believe bold is better then this is your brand. The cosmetic brand is known for their famous rainbow eyeshadow palettes, liquid lipsticks and stunning iridescent highlighters, all of which are 100% vegan.




Inika Organic 

Sensitive skin? This all-natural vegan beauty brand will be perfect for you. It’s super-strict on its no-nasties policy, and you won’t find any bad guys in its products or brushes, like parabens and fragrances. Does that mean its products aren’t as high-quality? The opposite – all the organic ingredients come from Mother Nature.

In fact, its lipsticks were the first in the world to be certified organic and vegan.The Australian brand is renowned for its range of foundation offering full varying levels of converage and an extremely moisturising formulation, with the addition of SPF25, If it’s good enough for Emma Watson, it’s good enough for me and you!


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